White Label Marketing Tools: 5 Best For Digital Agencies

In the fast-paced world of digital marketing, white label software is a game-changer! With the market expected to hit $92.4 billion by 2028, businesses are jumping on the bandwagon to boost their services without the hefty price tag. [source]

In this blog, we’ll dive into what makes white label inbound software so awesome and reveal the top 5 picks you should consider.
Whether you’re looking to supercharge your Email Campaigns or streamline your CRM, these 5 Agencies for White Label Marketing Automation tools have got you covered.
Let’s get started Understandings white Label.

What Is White-Label Marketing

For digital agencies, staying ahead of the curve means offering top-notch services without the hassle of developing everything from scratch. This is where white label inbound marketing software comes into play. But what exactly is white label marketing?

White label marketing refers to the practice of using software or services created by one company but rebranded and sold by another as their own. This allows digital agencies to provide a full suite of marketing solutions under their own brand, enhancing their portfolio without the need for extensive development resources.

What Should an Agency Consider before Choosing White Label

Becouse White Label Marketing tools need Quality to serve it for the consumer, you have to know some fact before choosing a Provider. According to my experience and research, i found some prospecting consideration to choosing a white Label Marketing tools, which are followed.

  • Provide advanced services with tools created by professionals.
  • get full customer service and expert help to quickly fix problems.
  • Pay attention to your main skills, like strategy and customer service
  • Don't spend a lot of money starting from scratch when making tools.
  • Use ready-made tools and customize them quickly to start new services.
  • Clients can receive more services without having to pay more for development.
  • Ensure all of your services fit your brand's style.
  • Using tried-and-true methods reduces technical problems and costs.

Watching this video will help you to understand White label and how to do it for your own marketing business.

5 Best Provider for Inbound White Label Marketing with Automation

With white-label marketing tools, you can save a lot of time by automating chores that you do over and over again.

Platforms like Mailchimp make email marketing easier by offering pre-made templates and automatic campaigns. 

Also, tools like Google Analytics allow you to quickly create detailed reports. You can schedule posts with Hootsuite and see how your posts are performing in real-time, allowing you to make changes.

According to recent data from invespcro, businesses using marketing automation see a 14.5% increase in sales productivity and a 12.2% reduction in marketing overhead. [source]

So, it's essential to choose the right white-label tools for marketing companies to speed up their business growth!

1. ActiveCampaign

Active Campaign is a powerful white-label email marketing tool with a lot of automatic features, lead capture forms, and CRM tools that businesses and agencies can use.

It gives clients a distinctive experience by letting them change the design for each account. Also, it has many automation features and can connect to many simple apps.

Key Highlights

  • Customizable White Label

The ActiveCampaign platform lets you customize every account separately so you can brand it with your organization's logo. For a unique look, users can switch the name, the logo, and the HTML/CSS code.

Using this feature, you can also remove ActiveCampaign links and buttons, making the client experience smooth and personalized.

  • Email Marketing

The great thing about ActiveCampaign is that it makes creating and sending emails easy. It also has many marketing automation tools and lead-gathering forms that can be used to build email lists.

  • Customer Relationship Management (CRM)

With this tool CRM, tracking sales and contacts with clients is easier. 

It has automation tools for handling sales funnels, workflows, and groups of customers. This feature organizes and speeds up client exchanges, leading to better customer relationships.

  • Website Builder

You can customize a landing page with ActiveCampaign's page builder. People who know HTML and CSS have more editing choices to customize landing pages, which can help marketing campaigns.

  • Automation Tools

The powerful ActiveCampaign automation tools enable you to automate sales processes. These features also allow you to keep track of customer contacts and divide them easily.

  • Integrations

It has many choices for integrating with well-known tools and platforms. These integrations connect ActiveCampaign with existing apps and systems, improving marketing and sales.

  • User Interface

Anyone can easily use the app's interface. Users of all technical levels can easily use this feature to benefit from the platform.

Positive Aspects

Negative Aspects

  • 870+ integrations, including Shopify, WordPress, Paypal, Facebook, and Zapier
  • Includes CRM for managing clients and team activities
  • Advanced automation tools for creating workflows, funnels, and segmentation
  • Highly customizable with options to change domains, logos, and HTML/CSS
  • Excellent customer support
  • Steep learning curve for some tools
  • Limited email reporting capabilities
  • Difficult integration with non-standard apps

2. Metrics Watch

Metrics Watch is the perfect tool for digital marketing companies who are looking for easier reporting. You can send branded marketing reports straight to your clients' inboxes with this easy-to-use tool.

Key Highlights

Reporting through email

Clients can receive complete marketing reports by email directly from the tool. This way, clients get updates right in their inboxes instead of bulky PDF reports.

Ready-made Templates

You can create reports right away with Metrics Watch's ready-made templates. These templates cover different parts of marketing analytics. This makes it easier for users to put together and send results quickly.

Branding Options

Analytics Watch users can customize their reports by changing the branding.

This includes picking colors that match the client's brand and putting their logo on the papers. For clients, this feature helps them present a unified and professional look.

Real-time Alerts

The platform lets you get real-time alerts for essential data. Users can set up alerts to get instant updates on changes or milestones in their marketing campaigns.

This enables them to handle and make decisions before they happen.

Multi-client Reports

Using Analytics Watch, companies with many accounts can create white-label reports for multiple customers. This makes it easier to make reports and send them to clients.

Positive Aspects

Negative Aspects

  • Quick and straightforward implementation.
  • Responsive support team is available via live chat.
  • Stay updated with immediate notification
  • Requires assistance from customer support.
  • Some users may find design customization options restrictive.

3. Doplac CRM

Doplac CRM offers a best solution for digital agencies, combining marketing, sales, and automation in one unified platform. Over 100 companies trust Doplac CRM to ensure GDPR compliance and end-to-end encryption.

Key Highlights

Marketing & Client Acquisition

Includes tools for B2B lead generation, social media automation, and cold outreach. By using its B2B lead generation tools, digital agencies can identify and target potential clients more easily.

Agency Management

Features client relationship management, invoicing, project management, and client collaboration. It allows digital agencies to track progress in real time, ensure transparency, and automate workflows for their clients.

Customer Relationship

It offers email marketing, live chat support, client profiling, and automation capabilities. Doplac CRM streamlines agency workflows with its client relationship management, billing, project management, and collaboration tools. Also You can use their CMS to build 100+ websites with a powerful hosting.

Easily Customizable Client Portal

Enable clients to access project updates, documents, and reports securely through a branded portal. Simplify file sharing and document management between agency and clients, ensuring transparency and collaboration.

Data Security and Compliance

Ensure compliance with GDPR regulations, safeguarding client data privacy and maintaining trust. Encrypt sensitive client information and communications to protect against unauthorized access and breaches.

Positive Aspects

Negative Aspects

  • All-in-one solution tailored for digital agencies.
  • GDPR compliant with strong data privacy measures.
  • Flexible to support agency growth without additional costs.
  • Easy customization to align with your agency’s branding.
  • Pricing may be higher than individual tool subscriptions.
  • May require some time to fully integrate into existing workflows.

4. ClickUp

ClickUp is a powerful, multi-functional tool for businesses and digital marketing agencies. 

It combines powerful project management and marketing tools into a single dashboard, making it easier to manage -

  • Workflows
  • Track tasks
  • Collaborate
  • Monitor social media projects.

Key Highlights

Business Collaboration

Provides excellent tools for working together, like tagging people and centralized communication. These are necessary for managing projects at the business level.

Custom Views

You can choose from more than 15 different views, such as a list, a board, or a Gantt chart. This gives teams a choice in how they see and handle their tasks and projects.

Editable Templates

It provides a large number of templates, including content guides and marketing plans. So that solutions can be made to fit a variety of marketing requirements.

White Labeling

This feature is available on the Enterprise plan. Agency logos and custom colors can be added to make the platform more consistent for clients.

Positive Aspects

Negative Aspects

  • Tracks tasks, collaborates, and manages projects.
  • Offers templates for marketing plans and content calendars.
  • Facilitates effective team collaboration and communication.
  • Over 15 customizable views (e.g., list, board, Gantt) for project visualization.
  • Highly rated on platforms like G2 and Capterra.
  • Mobile apps don't have all the features.
  • Enterprise plans only offer full white labeling.
  • Users may find initial setup and customization challenging.

5. Vendasta

Vendasta is a white-label platform that integrates AI for digital marketing agencies. It has a huge selection of digital marketing tools and services that agencies can sell under their name.

A complete set of tools helps agencies grow through marketing automation, sales, CRM, and project management.

Key Highlights

AI-based Platform

It has Advanced AI-based features. AI tools help with talking to-

  • Customers
  • Reviewing their answers
  • Customizing emails
  • Improving pay-per-click (PPC) campaigns
  • Managing business listings.

Online Training Library

It provides a lot of training materials to help agencies get the most out of the platform.

Branding

Vendasta allows agencies to customize their platform and services with their logos and colors.

Variety of Products

Vendasta's Marketplace has more than 250 goods and services specifically made for small businesses. so agencies can offer a wide range of options.

Reporting via Email

Complete marketing reports can be sent straight to customers' inboxes. So they don't have to be in cumbersome PDF format or on the web.

Client-specific Reports

The white-label feature allows agencies to create the same report for multiple customers at the same time.

Positive Aspects

Negative Aspects

  • Various templates are available, such as content calendars and marketing plans.
  • Provides instant notifications for critical metrics.
  • An all-in-one CRM, sales, and marketing automation platform.
  • Offers live chat support for user assistance.
  • Users find the backend interface challenging to use.
  • Some of the services are reporting quality problems.

In A Nutshell 

The truth is, a powerful set of benefits comes with white-label marketing automation. Using these tools, agencies can increase their output, improve client satisfaction, and position themselves for long-term success.

However, You Can Try Doplac CRM, which offer a Complete CRM Solutions For All Agency Business. It offers the most attractive Commotions For White Label Agency. 

Tools allow agencies to Automate Email Marketing on their operations to focus more. By outsourcing marketing functions, agencies can free up their teams, leading to better service and a happier client base.

Even, the flexibility of white label automation also enables agencies to scale their services. As client demands grow, tools can adapt without expanding internal resources.

Integrating these tools also strengthens the agency's role as a full-service provider, improving its competitiveness and clients' appeal.

Often, white label tools are the most cost-effective option available to smaller and growing businesses, allowing them to access enterprise-level marketing capabilities.

Related Articles

Email marketing Strategy: Winning guide that converts

SM Faysal
August 2, 2024

Email marketing strategies are the techniques and guidelines that help you effectively run marketing campaigns

Read More

Top 9 Email Marketing CRM Features for Upcoming 2025

SM Faysal
August 13, 2024

Planning to invest in a CRM? Great! A study reported that businesses earned $8.71 in

Read More

White Label Marketing Tools: 5 Best For Digital Agencies

Doplac
August 17, 2024

Know which ai powered Marketing tools are best match to start your White Label Digital

Read More

Made with Doplac